周四開畫共有四部電影，當中兩部以大型模式發行，另外兩部則以小型發行方式上映，不過畢竟其氣勢不及上周，結果周四全日各院合共錄得票房230萬，較上周少收近四分之一。
新開畫電影方面，以洲立發行的《S8驚世檔案》的表現較為理想，電影首天安排於48院映248場下，錄得67萬的成績，每場人次亦達45水平。《S8》的賣點主要在於其題材類型及由史提芬史匹堡監製，故此即使演員陣容較弱亦不乏捧場觀眾。然而，電影初步評價呈兩極化，也許令其周末票房爬升上或有點影響，不過開畫成績也算是有所交代。
影王朝開畫的港片《潮性辦公室》首天安排於30院映143場，結果錄得28萬的成績，每場人次達33水平，看起來好像不俗。但若細心看其票房分佈的話，當中新寶旗下的四家戲院票房介乎三萬至三萬六千之間，四院收入已佔全日該片票房一半，每場人次更逾百，然而其院26院映的121場每場人次不足20。《潮》片改編自同名的舞台劇，雖然舞台劇甚受歡迎，可是不少觀眾對於詹瑞文過去演出的電影感到失望，故此對入場存在一定戒心，即使做足宣傳也未必能幫助票房。
小眾發行方面，兩部新片的表現並不理想。安樂發行的韓片《殺手代父》雖是去年韓國最賣座韓片，可是發行公司昨天只安排於六家九龍區戲院共上28場，結果錄得二萬一次，每場人次僅約13人。電影在宣傳方面雖然拿了不少經典電影比擬，但觀眾對於韓片仍十分抗拒，也影響其票房表現。不過，其慘烈程度還不及泛亞發行的日本電影《煙花語》，電影首天安排於九院映42場，結果票房僅為八千三百，當中每場人次不足四人。電影雖然有著一定的宣傳，不過觀眾類型以至演員組合也看不到其入場理由，看來上映也只為出碟而設。
其他電影方面，霍士發行的《變種特攻：異能第一戰》昨天仍於55院映267場，結果錄得近63萬的票房，但比起上周四票房則回落六成，電影在上映八天後累積達1,451萬，相信下周末可達二千萬水平。同日開畫由華納發行的《醉爆伴郎團2》於39院映189場下，獲得票房54萬，較上周下跌五成四，累積則達646萬，看來也許會以千萬票房作為目標。第四周上映的《加勒比海盜：魔盜狂潮》昨天於33院映91場仍以21萬，累積則達4,186萬，但要達四千五百萬相信不易。昨天錄得五萬五千的《不再讓你孤單》在上映15天後，累積票房突破350萬大關，至於上映57天的《3D肉蒲團之極樂寶鑑》距離四千萬還差45萬，昨天於七映映14場仍收三萬六千，看來也許待衝破四千萬方會落畫。
Gary
《潮性辦公室》應該有詹 Sir fans 支持，辦公室仝人在星期五、六、日休息才入場，目標300萬。
Ken Resurrected
SUPER 8 opening to HK$680K is nice, but this figure got to be underwhelming, especially when you recall SKYLINE did around HK$900K on its opening Thursday. Perhaps it can close with HK$11 million. I am curious to see its legs…
….then again I was so wrong about X-MEN, which did ok on its 2nd Thursday, and will outgross my previous forecast of HK$17 million, which is quite good given X-MEN WOLVERINE only finish with about HK$15 million.
HANGOVER 2’s drop was reasonable, and it will meet my previously targeted HK$10 million.
I really have no interest at 《潮性辦公室》, and this opening just doesn’t live up to the director’s past ribald comedies. It is guaranteed not to have legs, so it will have an uphill battle to get to HK$3 million, not even with ‘support’ from Newport Theatres.
Finally, 《不再讓你孤單》will try hard to close at HK$3.9 million, or equivalent to 17 times its opening Thursday, which is quite good for HK-made movies with a mainland Chinese setting.
Gary
《S8驚世檔案》靠青少年捧場，可惜現在係考試期，估計最後收到700萬。
B
What a difference from admissions this week. X-Men managed to beat Super 8 in admissions but Super 8 takes the crown in gross.
Super 8 might even crack 4.28 million for the weekend. It depends on what it does this weekend. So far, it looks like it will perform like a family film. Some theaters are giving this 2 screens which indicates that many people are waiting for the weekend to see it.
X-Men is holding on with its great WOM. We’ll see if it is enough to make HK 20 million but for the weekend, it could drop around 60%.
Hangover 2 did ok. It might be able to drop 55% for the weekend.
Microsex Office must have done surprisingly well at Newport because it certainly was not reflected in the admissions. It could make around HK 1.25 million this weekend.
Pirates will fall hard this weekend with the loss of IMAX.
A Beautiful Life is hanging on. It should be able to cross 3.9 million once its run is over.
B
The thing about the X-Men franchise here is that people know/care more about the X-Men brand than one character from X-Men. Combine that with terrible WOM from Wolverine and excellent WOM for First Class and that is why First Class is opening higher/holding much better than Wolverine.
Tony
《煙花語》而家大家學精了，加和自己友的戲，就等星期三某電話公司包場才換票來看啦!!
nbachung
《不再讓你孤單》在上映15天後，累積票房突破350萬大關..咁高有冇篤數成份?
Ken Resurrected
Where is your evidence that the numbers are fake? The movie wasn’t even supported by Newport Cinemas.
I think grossing 15 times its opening Thursday of HK$230K is quite normal. It is not even a spectacular performance, not did it have amazing legs like LOVE IN A PUFF or ECHOES OF A RAINBOW or even 《單身男女》.
Even if you hate the director or hate the movie for whatever political reasons, that does not give you any right to make false claims.
ho
逢星期三某電話公司成日包場
nbachung
唔係憎導演..都係少少懷疑…
shtmanhk
殺手代父 和早前的 我，看見惡魔 開畫也是2.1萬,韓片本地商業價值已難再有翻生跡象.可幸近年享負盛名的韓片個別仍有引進,各大發行商對韓片似乎仍未完全死心.
開畫票房:
親切的金子 16萬
饑渴誘罪 12.1萬
再造人之戀 7萬
原罪犯 6萬
我的野蠻女友 41萬
海雲臺 32萬
醜女大翻身 19萬
極速緋聞 14萬
鬼上頭 16萬
韓流怪嚇 9萬
霜花店 8.3萬
颱風 7萬
你是我的命運 4萬
我，看見惡魔 2.1萬
追擊者 1.7萬
向左愛向右愛 29萬
假如愛有天意 19萬
抱擁這分鐘 19萬
決戰偷心男 16萬
外出 15萬
白夜行 5萬
殺手代父 2.1萬
shtmanhk
《潮性辦公室》開畫票房遜於同是六七月開畫的矮仔多情 及 人間喜劇,更不用和07年詹瑞文擔正的《戲王之王》相比.再次證明 golden scene 發行及宣傳 人間喜劇 及 戲王之王 確有一手,另外之前曾傳過的 男人之虎 電影版似乎也不了了之.
開畫票房:
矮仔多情 34萬(36院184場)
人間喜劇 38萬(31院123場)
潮性辦公室 28萬(30院143場)
—————-
由四月尾五一檔至今無一華語片過千萬,展望至八月片目暫時只見 武俠 是唯一華語片稍為有望逾千萬.今年夏季竟有可能比表現甚差的往年更為不濟,所謂荷李活片受到愈來愈’活躍”壯大’的華語片步步進逼/挑戰/威脅/趨勢之說確實令人貽笑大方.
shtmanhk
天凶之城 有一定程度的後遺症(異形侵略戰開畫票房可見一班),《S8驚世檔案》針對非家庭客往後年青觀眾口碑至為重要.(綠燈俠下周客路相近)
S8開畫票房67萬比導演09年埋單近千萬的 星空奇遇記 多十萬,另外 狂野時速5 開畫票房也是67萬.
開畫票房:
D-9異型特區
110萬(34院196場) — 十一國慶假期
天凶之城
95萬(44院252場)
末世凶煞
86萬(37院)
異形侵略戰
74萬(46院246場)
星空奇遇記
57萬(45院235場)
破天．慌
41萬(36院)
—————-
S8驚世檔案
67萬(48院248場)
shtmanhk
愛情潛水 和 愛情回水 首8日累積票房不相伯仲,四年前高先發行檔期相若的《愛情回水》創佳績埋單一百萬.
首8日累積票房(單日票房):
愛情回水 32萬(3萬)
愛情潛水 31萬(2萬)
shtmanhk
不再讓你孤單 本地略勝 非誠勿擾2,但僅和 我知女人心 相若. 這些內地味重的華語愛情片,即使有明星坐陣也難如普通荷李活愛情片輕易過五百萬.
首11日累積票房:
非誠勿擾II 300萬(5.4萬)
不再讓你孤單 350萬(5.5萬
Ned
照計香港有唔少講普通話的人，內地味重的華語片，點都有些觀眾睇嘅。
Rat
不再讓你孤單, B+偵探及報應本地票房都比預期好, 可見港片在五月西片檔期面對強攻仍有可為
shtmanhk
三片上映一周後皆有不同程度的減埸,如非五月檔期票房會否更佳?
Ken Resurrected
I won’t say grosses for 報應 is better than expected, but if you compare its momentum with 《出軌的女人》, at least the movie did not crash and burn too badly post first weekend, and has since managed to gross about 15 times its opening Thursday gross. 《出軌的女人》only managed a multiplier of about 12 times its opening Thursday.
Ken Resurrected
But just one or two weeks ago, after 不再讓你孤單 opened ‘only’ with HK$230K, you say that it will not get good results at any time of year, so basically you are now hinting that it may actually do better with less competition.
Truth is, there are movies all year round from Hollywood (as well as indie films all over the world), and they all have potential to slaughter chinese movies.
The one actual good thing that you have concluded, is that these Chinese romance all gross over HK$3 million, which has become an establishable benchmark. Therefore distributors of Chinese romantic movies need to work hard to slowly raise this benchmark, because it is possible. Slowly you may recover market share for romantic movies, and you can build from that. It is possible. Just look at how good 《單身男女》did.
Ken Resurrected
That is absolutely true. More and more mainstream mainland movies can now gross over HK$2 million.
And let’s not forget what 讓子彈飛 did in January.
客觀見習生
非常非常同意你的說法，這一個現象數年前是不可能出現，相信中文電影在本地是愈來愈活躍，是不爭的事實，當然不能以四流票房分析專家的隨便拿個value 1000萬作為參考就隨隨便便了事，你分析得好好，真的好好，以中文電影最終的本地票房數字超出預期的票房數字來說明這事實，頭腦很清析和冷靜，沒有被一大堆票房數字的表面值所迷惑。
客觀見習生
我亦注意到這一個現象和趨勢，水準比較業餘的票房分析人仕，只懂得用一個他喜歡的數字來莫視已在轉變中的事實(For example, 1000萬票房)。
Anyway, 中文電影在本地正在全面地活躍起來，在本地發行荷里活電影的公司要沉著應戰了.!!!!!
Ken Resurrected
We need to slowly build things. Yes Hollywood movies are still dominating. It is a worldwide trend, but that does not mean Chinese movies are all dead and will be completely replaced by Hollywood.
A strong box office across all types of movies can only be good. Yes, HK$3 million can be an encouraging result, and 《不再讓你孤單》is now heading to HK$4 million. Add oil!
BEN
hey guy , apply your logic , can you tell me what is your evidence that many comments here with hidden agenda ? what is the evidence that many industry people blackmouth or blast each other ? come on , PLS DUN DOUBLE STANDARD. bad chinese DNA appear on you too.
Ken Resurrected
The evidence is very clear for people to read, if they have the patience. I do not need to post it to prove anything. Just look at the comments on any HK made movie on this blog and be the judge. There aren’t any disastrous/trashy comments on Hollywood movies in this blog at all.
ben
come on , what is your evidence ? pls tell us ,otherwise you don’t have any evidence just like others.
yr argument related to hollywood films is very weak and you just want to make an illusion. we all know this is a blog mainly related to hk film and ryan never writes reviews of hollywood films , also anything related to hollywood films comments
may be deleted.
come on , no more excuse ,pls state the evidence,you need to prove it.
Ken Resurrected
This blog occasionally talks about marketing tactics of Hollywood movies, and that is the time when trashy comments of non-HK movies surfaced.
Some people are obviously very defensive about these comments. I was being attacked relating to disappointing distribution of THE SOCIAL NETWORK back in February.
Since industry people read this blog, and since people hide their real identities, of course it would be laughable that I can cite who and who make which comments.
The evidence are extremely instinctive.
I stand by what I believe in.
shtmanhk
醉爆伴郎團2一周票房已超越上集,雖略遜三部重男性口味動作片但千萬有望.
首8日累積票房(次周四單日票房):
美國處男 –萬(13萬)
美國處男2 –萬(–萬)
處男有喜 153萬(7萬)
四仔旅行團 175萬(5萬)
情迷索瑪莉 414萬(20萬)
凸務之王3 307萬(18萬)
冒牌伴郎 154萬(9萬)
臨盤急先瘋 253萬(9萬)
醉爆伴郎團 240萬(14萬)
———————–
醉爆伴郎團2 646萬(34萬)
————————
通天奇兵 710萬(38萬)
轟天猛將 707萬(36萬)
狂野時速5 747萬(43萬)
shtmanhk
針對內地口味的華語片本地收三四萬過去比比皆是(南京南京,風聲,梅蘭芳,非誠勿擾2…),少部份大製作更能收逾千萬,但絕大部份最多卡在三四萬這個關口行人止步,情況至今未見有突破.
合拍片內地市埸已危機四伏,左右夾擊危在旦夕.
知其皮毛牙牙學語之流所謂分析走勢與數字皆是吹水欠實據,坐井觀天沾沾自喜更令人貽笑大方.
ben
pls state the link and evidence to prove it ,pls no more non sense excuse .
shtmanhk
異能第一戰首8日累積票房仍略勝變種特攻3,如果 變種特攻3 現時上映埋單肯定不只二千萬.
首8日累積票房(單日票房):
神奇4俠 1121萬(62萬)
神奇4俠2 1237萬(59萬)
變形俠醫 642萬(24萬)
新變形俠醫 745萬(44萬)
戰狼300 894萬(42萬)
公元前一萬年 832萬(39萬)
越空行者 800萬(34萬)
義勇群英 776萬(51萬)
變種特攻3 1301萬(52萬)
異能第一戰 1451萬(63萬)
ben
ken , don’t avoid it , tell us THE SOCIAL NETWORK incident , make us believe you
shtmanhk
魔盜王4 首22日累積票房已超越上集,成為同系列最高票房.
首22日累積票房(單日票房):
黑夜之神 4916萬(57萬)
潛行凶間 4575萬(71萬) — 49院211場
哈利波特4 4424萬(16萬)
哈利波特7 4250萬(15萬) –97場
2012 4235萬(34萬) — 45院152場
愛麗絲夢遊仙境 3809萬(26萬)–41院140場
小人國大歷險 3050萬(?萬)
地心探險記 2816萬(49萬)
魔盜王3 3956萬(16萬)
魔盜王2 3374萬(19萬)
魔盜王 946萬(6萬)
魔盜王4 4186萬(21萬) — 33院91場